Crown stronger king fruit with BREVIS™ 150 SC by ADAMA

BREVIS™ 150 SC powered by the novel active ingredient Metamitron, is the newest innovation from ADAMA, providing consistent fruitlet thinning in both apples and pears.

A bright red apple hanging from a tree branch surrounded by green leaves in an orchard.

The challenge of fruitlet thinning.

Managing crop load is one of the toughest parts of apple and pear production. Hand-thinning is labour intensive and a challenge to manage. Growers need a solution that is proven safe and reliable, has a wide and flexible window of application and produces consistent results.

That's why growers are turning to a smarter thinning approach.

Close-up of pink and white apple blossoms on a tree branch, with several buds surrounded by green leaves in an orchard.

Why growers are choosing BREVIS™:

  • Flexible application window from petal fall to 16-18 mm, offering a wide window for product application
  • Helps optimize yield and marketability
  • Improved safety for workers and beneficials
  • Time spent hand thinning is reduced by 80% compared to hand thinning in untreated orchards and 44% less time spent when insecticide thinner is applied. (BREVIS™ 150 SC Process Trial, 2023 – Creston, BC)
  • Aligns with modern apple and pear orchard management practices
  • No negative effect on russeting or firmness of the fruit
  • Safe for export markets and approved by leading global regulatory agencies

The answer you've been waiting for.

How BREVIS™ works

BREVIS™ uses an active ingredient that briefly slows down photosynthesis in the plant, causing a temporary reduction in carbohydrate production. This pause promotes a natural fall of lateral fruits, preserving the dominant or king fruit. The plant can now focus its energy on size, quality, and uniformity – helping your best apples and pears reach their full potential.

 

You're not guessing.

BreviSmart™ walks
you through it.

BreviSmart™ is a digital, web-based tool that brings real science to the art of crop load management. By analyzing key orchard data – like night-time temperatures, sunlight, precipitation, fruitlet size, and variety – it pinpoints the ideal application window. The tool delivers a simple, daily report that helps growers adjust confidently as conditions change.

BreviSmart™ helps growers and advisors:

  • Determine the best timing for application
  • Adjust rates with confidence based on carbohydrate modeling
  • Optimize labour and reduce uncertainty


Perfect cluster expanded

Trusted in global orchards.

Proven in Canadian conditions.

BREVIS™ is widely used across Europe and the UK, with more than 12 years of performance data supporting its effectiveness. And now, with ADAMA’s first new active ingredient registered in Canada, BREVIS™ brings a globally trusted solution to Canadian orchards.

Proven performance put to the test.
Bar chart showing average yield of Gala apples: Untreated at 30, Grower Standard at 25, and BREVIS at 2.3 L/ha at 15, based on a 2023 Simcoe, ON trial.
Bar chart showing average fruit diameter of Gala apples: Untreated at 65, Grower Standard at 65, and BREVIS at 2.3 L/ha at 72, based on a 2023 Simcoe, ON trial.
Bar chart showing average colour rating of Gala apples: Untreated at 4, Grower Standard at 4, and BREVIS at 2.3 L/ha at 5, based on a 2023 Simcoe, ON trial.

Proven performance.
Trusted results.

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